A summit of storytelling
Mujeres Growing Together Use Hire Ellas to Elevated
the Power of Connection
When the Latina-led Mujeres Growing Together Summit returned by popular demand, the founders invited Hire Ellas to help bring its storytelling to life through social media. We used existing event footage from their debut Summit to highlight its success, then created on-site content that captured the spirit of collaboration, inspiration, and entrepreneurship at the heart of the event.
How we worked together:
Repurposed video footage from the debut event into engaging promotional reels
Captured on-site content to showcase connection, community, and impact
Produced a docu-style interview video highlighting the founders' vision and participant stories
Outcome: The campaign strengthened the Summit’s social media presence, generating new interest and engagement from the community. The video content received thousands of views, sparking new connections and amplifying the Summit’s mission to uplift Latina entrepreneurs.
Creative:
Promotional Reel:
Onsite Post-event Reels:
Interview Clip: